What is one of the main purposes of the Fear Free initiative in veterinary care?

One of the main purposes of the Fear Free initiative in veterinary care is to minimize patient distress during visits. This initiative is based on the understanding that animals often experience fear, anxiety, and stress in veterinary settings, which can negatively affect their overall health and wellbeing. By implementing Fear Free techniques, veterinary professionals aim to create a more calm and welcoming environment for the animal, using strategies that include gentle handling, the use of calming pheromones, and distraction techniques. The primary goal is to enhance the patient experience, making veterinary visits less traumatic for animals and more enjoyable for both the pet and their owners. This approach not only improves the animal's welfare but can also lead to better health outcomes, as stressed animals may not cooperate fully during examinations or treatments.